Corporate gift for Sibur-Mineral Fertilizers
- Client:
- Sibur-Fertilizers is producer of all the types of nitrogen fertilizers for agrarian sector and nitrogen products for manufactures.
- Task:
- Develop design of corporate gift for 2011. Gift should remind partners and friends of the company about foreign markets where Sibur operates, and, at the same time, it should be pleasant and useful souvenir.
When we began to develop gifts, “Sibur-Fertilizers” significantly expanded geography of distribution of their products. Thereby, using New Year corporate gift, company wanted not only give pleasant impression, but also, connect a gift with achievements of the business.
We created the main idea – colonial exotic souvenirs from different corners of the world, exactly countries where “Sibur-Fertilizers” operates
Based on these wishes, we created the main idea – colonial exotic souvenirs from different corners of the world, exactly countries where “Sibur-Fertilizers” operates. We chose two countries: Mexico – motherland of cacao and chocolate, firstly mentioned in times of Aztec Indians, and Indonesia – motherland of the most expensive and exotic coffee – Kopi Luwak. Both of gifts were packed in boxes made from Kraft paperboard and natural wood.
Taking into account specifics of components, we used only natural materials – wood chips, canvas sacks, paper with natural texture. Also, we added different ingredients for original receipts of beverages and mortar for spices grinding. We used traditional traceries of above-mentioned countries, which were adopted for these gifts – fragments of Indonesian painting and ancient ornaments of Aztecs.
Pleasant addition to the gift became Piñata – indispensable symbol of all the holidays in Latin America. In our case, it was ceramic hand-made pot, filled with candies and sweets.
