Contributors:
  • Svetlana Belous 
    Ilya Mitroshin 
    Yana Ionova 
    Galina Shipova 
    Maria Egorova 

Corporate gift for MAKS

Client:
Insurance group MAKS – 20 years provides insurance services in all the regions of Russian Federation.
Task:
Develop design of corporate gift in 2012. Main purpose of the gift – make pleasant and unforgettable surprise for colleagues and partners for twenty years anniversary.

Corporate gift of Insurance Group MAKS, first of all must be pleasant, heartwarming and friendly souvenir for clients and partners. The majority of them productively collaborate during all the twenty years of company exists. That is reason why gift must be surprising; must to turn reality into a fairy tale, and give lovely memories.

Idea of the package was casted by fairy tale - Christmas tree, and gifts under the branches.

We decided that “The Nutcracker and the Mouse King” is mostly Christmas and magical tale. Image of the Nutcracker became the base for the gift set including: Fairy tale book, CD with the music from the famous ballet of Tchaikovskiy, lamp for candle, bag with golden nuts, and, of course, the Nutcracker toy as a Christmas tree decoration with original painting. Idea of the package also was casted by fairy tale - Christmas tree, and gifts under the branches.

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